It all started with MAC Ruby Woo, bought it in 2012 only because every-single-youtuber had it and it looked great on every single person. I can't remember exactly which Youtuber made me do it but I do remember precisely watching a video then walking to the nearby Macy's and purchasing said lipstick without trying it on. No, I don't regret it at all.
Then, EssieButton made me buy MAC Brick-O-La. She made me do it, didn't have to force my had or anything I just went and bought it trusting it would work for me too. It didn't.
Anyone remember the Maybelline Baby lips craze? When they first came out, everyone was raving about how good they were. What were we thinking? I am sure I bought every flavor they had. Blame Bethany Mota for that one.
More recently it was the Real Techniques Core Collection?. How about everybody and they mother (on the Internet) owns these and I know why. They are cheap and good quality, really they only things I use.
This Elizabeth & James Nirvana White roller ball, well it just looked sooo cool. It may have been a Fleur De Force influenced purchase. And yes I do want to buy the Nirvana Black. Don't judge me!
I have always been into oils because of my dry skin and always saw the Caudalie Huile Divine in the hub near the checkout counter at Sephora. It smelled good, I always wanted to try it but never felt the need to buy it. For a full week all beauty bloggers were talking about it.
Last week, I ordered the Retractable Kabuki...because British Youtube. It is the best brush to keep in your purse and it wont leave residue powder everywhere
Finally, the most expensive thing, the all mighty Lancome DreamTone. I say all mighty because it was worth the money. Months after its launch the buzz around it was unbelievable, youtubers got a hold of it, then it got a skincare award from Marie Claire. I bought it and have not looked back, or thought about how much I spent that day.
There is a lot more that the Internet made me do/buy like eyebrows, proper makeup application, and green juice...but it would just be too much for you and I to handle. If the all mighty Youtube or Internet made you do/buy it, please share in the comments.